The Land Rover company started designing the all terrain vehicle in 1947 to provide a machine to fill the post-world war II production vacuum. It was inspired by the US Jeep, which was becoming very popular with British farmers after World War 2. The Land Rover was first displayed in the the Amsterdam Motor Show in 1948. The original price was 450 pounds. The engine and transmission for the land rover were taken from the Rover companies saloon cars and these installed on a sturdy box-section chassis.

Everything went fine for the Land Rover series of vehicles until the early 1970's. At this time, Land Rover faced competion from Japanese manufacturers. Land Rover evolved in the mid-1980s and the 90 and 110 series offered turbo-charged engines and stereo radio-cassette players a far cry from the original minimalist farm vehicle. In 1988 Land Rover was acquired by British Aerospace, as part of the Rover Group. Since then Rover has enjoyed robust sales and expansion into the North American market.

The new Land Rover is well mannered both on and off road and if one remembers that this is not a sports car, performance should suit most just fine. I personally like to just relax and enjoy the ride and the stereo when I travel so I’m not one to race from stop light to stop light or weave in and out of traffic trying to get one car ahead.

The car is very comfortable on or off road. It is a great addition to the SUV catalogue. Not great with fuel consumption, but that pretty much goes for all SUVs. This car is a lot of fun.