On September 4, 1922, in Blackpool, England, two
young motorcycle enthusiasts, William Lyons and
William Walmsley, set up the Swallow Sidecar Company
to produce sidecars for motorcycles. The company
continued to make sidecars until the advent of WWII.
In 1926 the company built the small Austin Seven,
a "people's car" of rather Spartan design.
The
name Jaguar was used for the first time in 1935.
The firm's production included limousines, convertibles,
and sports cars fitted with 1.5-litre, 2.5-litre,
and 3.5-litre engines. The most notable vehicle
of the period was the 3.5-litre SS 100 model. During
WWII, production shifted to the war effort, of course.
After the war, the company's name was changed to
Jaguar Cars Ltd. and production resumed. This is
the brief history of Jaguar.
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